K2 Sports adds Backcountry Access
K2 Sports adds Backcountry Access (BCA) to its roster of snowsports brands
SEATTTLE, Wash., (Jan 7, 2013) – Complementing its industry-leading roster of 14 outdoor recreational equipment brands, K2 Sports this month closed the acquisition of Backcountry Access (BCA), a pioneering designer, manufacturer, and champion of backcountry snow-safety equipment and education.
The move reinforces K2 Sports’ position as a global leader in year-round outdoor recreation. With the acquisition of BCA, K2 Sports will be able to reach a wider spectrum of wintersports enthusiasts; from in-area and out-of-bounds, to mechanized and human-powered recreation. Read on